Hotwheels is a toy company specializing in small cool car toys. The client had a massive facebook campaign aiming to attract new customers. The solution was to make a game that uses the hotwheels car toys for a bigger impact. The user than could share thier results with friends on facebook and also compete with them for the grand prize. Although the target group was 5 -10 years old kids,the social element was present by a request from the client.